{"id":2536,"date":"2020-04-28T09:28:50","date_gmt":"2020-04-28T08:28:50","guid":{"rendered":"https:\/\/vrioeurope.com\/?p=2536"},"modified":"2023-05-05T12:24:23","modified_gmt":"2023-05-05T11:24:23","slug":"e-commerce-placing-high-demands-on-transport-infrastructure","status":"publish","type":"post","link":"https:\/\/vrioeurope.com\/en\/e-commerce-placing-high-demands-on-transport-infrastructure\/","title":{"rendered":"E-Commerce Placing High Demands on Transport Infrastructure"},"content":{"rendered":"<div id='av_section_1'  class='avia-section av-3o8lzs-e303e5306c712fffb035dc30845f4aca main_color avia-section-default avia-no-border-styling  avia-builder-el-0  el_before_av_section  avia-builder-el-first  avia-bg-style-scroll container_wrap sidebar_right'  ><div class='container av-section-cont-open' ><main  role=\"main\" itemprop=\"mainContentOfPage\"  class='template-page content  av-content-small alpha units'><div class='post-entry post-entry-type-page post-entry-2536'><div class='entry-content-wrapper clearfix'>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-67duzs-f5370c9ce0f3ccd0467062d43f85c8c8\">\n.flex_column.av-67duzs-f5370c9ce0f3ccd0467062d43f85c8c8{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-67duzs-f5370c9ce0f3ccd0467062d43f85c8c8 av_two_third  avia-builder-el-1  el_before_av_one_third  avia-builder-el-first  first flex_column_div av-zero-column-padding  '     ><p>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-231qrc-8e1d54c2480f14716e04e291a5bffa36\">\n#top .av-special-heading.av-231qrc-8e1d54c2480f14716e04e291a5bffa36{\npadding-bottom:10px;\n}\nbody .av-special-heading.av-231qrc-8e1d54c2480f14716e04e291a5bffa36 .av-special-heading-tag .heading-char{\nfont-size:25px;\n}\n.av-special-heading.av-231qrc-8e1d54c2480f14716e04e291a5bffa36 .av-subheading{\nfont-size:15px;\n}\n\n@media only screen and (max-width: 479px){ \n#top #wrap_all .av-special-heading.av-231qrc-8e1d54c2480f14716e04e291a5bffa36 .av-special-heading-tag{\nfont-size:45px;\n}\n}\n<\/style>\n<div  class='av-special-heading av-231qrc-8e1d54c2480f14716e04e291a5bffa36 av-special-heading-h1 blockquote modern-quote  avia-builder-el-2  el_before_av_codeblock  avia-builder-el-first '><h1 class='av-special-heading-tag '  itemprop=\"headline\"  >E-Commerce Placing High Demands on Transport Infrastructure<\/h1><div class=\"special-heading-border\"><div class=\"special-heading-inner-border\"><\/div><\/div><\/div><br \/>\n<br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-k3k4jwdy-13c3ceec364506d6b23e45de8d588c50\">\n.avia-image-container.av-k3k4jwdy-13c3ceec364506d6b23e45de8d588c50 img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-k3k4jwdy-13c3ceec364506d6b23e45de8d588c50 .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-k3k4jwdy-13c3ceec364506d6b23e45de8d588c50 av-styling- avia-align-center  avia-builder-el-4  el_after_av_codeblock  el_before_av_textblock '   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" fetchpriority=\"high\" class='wp-image-2542 avia-img-lazy-loading-not-2542 avia_image ' src=\"https:\/\/vrioeurope.com\/wp-content\/uploads\/2020\/04\/e-commerce-1-scaled.jpg\" alt='' title='overdrive'  height=\"1290\" width=\"2560\"  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/vrioeurope.com\/wp-content\/uploads\/2020\/04\/e-commerce-1-scaled.jpg 2560w, https:\/\/vrioeurope.com\/wp-content\/uploads\/2020\/04\/e-commerce-1-300x151.jpg 300w, https:\/\/vrioeurope.com\/wp-content\/uploads\/2020\/04\/e-commerce-1-1030x519.jpg 1030w, https:\/\/vrioeurope.com\/wp-content\/uploads\/2020\/04\/e-commerce-1-768x387.jpg 768w, https:\/\/vrioeurope.com\/wp-content\/uploads\/2020\/04\/e-commerce-1-1536x774.jpg 1536w, https:\/\/vrioeurope.com\/wp-content\/uploads\/2020\/04\/e-commerce-1-2048x1032.jpg 2048w, https:\/\/vrioeurope.com\/wp-content\/uploads\/2020\/04\/e-commerce-1-1500x756.jpg 1500w, https:\/\/vrioeurope.com\/wp-content\/uploads\/2020\/04\/e-commerce-1-705x355.jpg 705w, https:\/\/vrioeurope.com\/wp-content\/uploads\/2020\/04\/e-commerce-1-600x302.jpg 600w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/><\/div><\/div><\/div><br \/>\n<section  class='av_textblock_section av-k3k0amq1-7e07212fde6da3dc3ce702888c572a37 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><p>When movement restrictions were first announced across Europe due to the coronavirus outbreak, e-commerce was singled out as the big winner. Although it might have seemed an obvious prediction at the time, the situation surrounding the outbreak also raised concerns among some experts that the whole e-commerce structure could collapse due to the unprecedented demand with consumers being left no choice but to shop online. The question is therefore &#8211; should we have more confidence in the e-commerce system? And can it sustain such high demand?<\/p>\n<p>An important European study carried out by Spanish e-commerce specialist Guillem Sanz looked at 1000 web-based businesses (excluding supermarkets in the food category) to evaluate their online sales and found an overall increase of 55% since the first movement restrictions were announced by the government. So what are people buying when confined to their homes? Among the biggest losers is the fashion &amp; footwear category which has witnessed the biggest drop of 69%. Conversely sports categories were up by 191%, furniture has seen increases of 135% while pharmacy and medicine grew by 26% and finally gardening, another notable favourite with a 13% increase.<\/p>\n<p>Interestingly, some grocery chains and even pharmacies, despite remaining open for business are pushing online sales options with visible increases in online marketing and discount specific promotions. All of this extra online \u201cactivity\u201d is generating acute pressure on the supply chain and indeed on the delivery routes responsible for getting the product from the distribution centre to the consumer\u2019s front door. The knock-on impact is leading to disruptions in delivery times and product availability which in turn is making it increasingly difficult for online businesses to meet their service targets and fulfil orders according to their standard terms and conditions.<\/p>\n<h3>How are companies reacting to the added pressure?<\/h3>\n<p>Online giants such as Amazon are looking at ways to increase their own capacity to service higher levels of demand by announcing that over 100 000 new workers would be taken on in the US alone to ensure orders were fulfilled. Amazon is currently prioritising the sending of essential products which according to their site fall into the following categories:<\/p>\n<p>\u2022 Baby products, Health &amp; Home<br \/>\n\u2022 Beauty &amp; Personal Care<br \/>\n\u2022 Groceries<br \/>\n\u2022 Industrial &amp; Scientific Products<br \/>\n\u2022 Pet Supplies<\/p>\n<p><em>\u201cIn the short term, we have made the decision to temporarily prioritize the entry into our warehouses of basic household, health and personal care products and other high-demand items so that we can receive, replace and send these products more quickly to our customers<\/em>\u201d. &#8211; Amazon.<\/p>\n<p>Sanz also points out that Amazon is increasing staff numbers in most European countries with an increase in Spain being made of up to 1500 permanent full time staff in the numerous logistic and distribution centres currently being operated on the Iberian Peninsula.<\/p>\n<p>Obviously, transport companies engaged in international, national and local deliveries are feeling the weight of this extra activity. The road haulage and courier sectors across Europe continue to operate under some very difficult circumstances to enable consumers to receive their online purchases. Depending on the type of transport, the 2019 data showed growth rates range from 6% to 13% which will most likely continue in to 2020 despite the circumstances surrounding Covid-19. Traditional public perceptions of the sector have certainly been challenged during this time, particularly with the \u201cessential\u201d status that their work has been given in a time of crisis. Drivers, owners and associations are all playing a vital role in keeping the population fed, safe and well during these difficult times, even with demand for online sales at such unprecedented levels.<\/p>\n<\/div><\/section><br \/>\n<br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-k3k5rdzo-71d27ffcad663f2a75586873ca2bb9cd\">\n#top .hr.hr-invisible.av-k3k5rdzo-71d27ffcad663f2a75586873ca2bb9cd{\nheight:50px;\n}\n<\/style>\n<div  class='hr av-k3k5rdzo-71d27ffcad663f2a75586873ca2bb9cd hr-invisible  avia-builder-el-7  el_after_av_codeblock  avia-builder-el-last '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><\/p><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-2b3x5k-eee886a9e749dba096d085aaa8bba0d6\">\n.flex_column.av-2b3x5k-eee886a9e749dba096d085aaa8bba0d6{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column 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class='post-entry post-entry-type-page post-entry-2536'><div class='entry-content-wrapper clearfix'>\n","protected":false},"excerpt":{"rendered":"<p>When movement restrictions were first announced across Europe due to the coronavirus outbreak, e-commerce was singled out as the big winner. Although it might have seemed an obvious prediction at the time, the situation surrounding the outbreak also raised concerns among some experts that the whole e-commerce structure could collapse due to the unprecedented demand with consumers being left no choice but to shop online.<\/p>\n","protected":false},"author":6,"featured_media":2542,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[40,39,38],"tags":[],"class_list":["post-2536","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-general-en","category-mobility","category-trends"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>E-Commerce Placing High Demands on Transport Infrastructure - Vrio<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/vrioeurope.com\/en\/e-commerce-placing-high-demands-on-transport-infrastructure\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"E-Commerce Placing High Demands on Transport Infrastructure - Vrio\" \/>\n<meta property=\"og:description\" content=\"When movement restrictions were first announced across Europe due to the coronavirus outbreak, e-commerce was singled out as the big winner. 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